SecureState is seeking a self-motivated, take-charge Multimedia Journalist to promote our company and services utilizing all forms of media. The ideal candidate will collaborate with subject matter experts to identify and produce relevant features and content for our website in order to meet marketing and communication objectives, and assist in the creation and production of all sales and marketing collateral, both print and electronic.

Responsibilities:

• Ensure that our online content promotes the objectives of the company
• Work with leadership to provide analysis of social landscape and audience buzz volume, frequency, velocity, industries, and related dimensions
• Write internal and external news releases for trade publications
• Support social media to include writers, contributors and analysts
• Edit articles and write headlines, captions, descriptions, teasers, summaries, and content promotions
• Prioritize content to maximize visitors/members, time on site, search engine traffic/optimization, and other key performance indicators.
• Assist in bringing company’s thought leadership to media outlets through articles, white papers, and blog posts.
• Plan and execute regular (monthly/quarterly) social media promotions or campaigns.
• Participate in evaluating new web and web 2.0 technologies and implementing them as needed/relevant.
• Design, develop, and maintain process to track, monitor, and report activities. Evaluate results, identify areas for improvement and develop improvement plans
• Conduct research on competitor advertising, corporate websites, and other external communications. Provide analyses. Report findings and recommendations.

Qualifications:

• B.A. degree in Marketing, English, Journalism, Social Science or Communications .
• Demonstrated proficiency with writing and proofreading for business communications and social media.
• Online journalism experience, such as feature or news a plus.
• Demonstrated understanding of electronic media, social media platforms (such as Twitter, Facebook, LinkedIn, blogs, etc.), and mobile applications and ability to execute programs utilizing these emerging technologies.
• Experience with web analytics and PPC/SEO a plus .
• Marketing communications collateral development experience a plus.
• Demonstrated ability to create analyses that moves beyond an explanation of what happened to why it happened and what should be done to fix it.
• Highly organized and comfortable working in a fast-paced, deadline driven environment.
• Must be outgoing, friendly, and able to build positive relationships with internal and external clients and journalists.
• Ability to communicate and interact effectively and with all levels of the organization, as well as customers and vendors.